Established in 1998, Net Avenue Inc. started out as a partnership firm between two aspiring individuals with the launch of one of the first Indian gifting portals, Chennaibazaar.com. After considerable success offering gifting solutions to Indians living abroad, the company diversified its offerings beyond gifts to include Indian designer clothes and jewelry. The launch of .com and subsequently Homeindia.com, saw the company evolve as one of the pioneers in the Indian Fashion e-tail space. Boasting of more than a decade's experience, Cbazaar and Homeindia have emerged as trusted brands offering the latest and best in Indian Fashion in the international market. Today, besides Cbazaar and Homeindia, the company has launched multiple e-stores featuring an exhaustive and covetable range of Designer Indian clothes and accessories.

The company's very own luxury brand RaiR, which was launched in 2008, epitomizes unadulterated elegance and glamour. A brand that strongly relies on the ethnic charm that's so distinctively Indian, RaiR focuses on producing and distributing high-end Designer Indian Clothing. The eventual success of RaiR was followed by the opening of a fashion studio. A timeless style statement, the essence of RaiR lies in its classic sartorial tradition.

A steady growth over the years has made further expansion feasible coupled with the possibility of implementing diverse initiatives. A strong focus on the core business along with dynamic growth strategies has enabled the company's meteoric rise. A versatile team comprising fashion designers, dressmakers, programmers, web designers, customer support executives, etc. is responsible for the company to soar to new heights of achievement from modest beginnings. Additionally, e-store partners around the world further facilitate the distribution of exclusive designer Indian outfits and accessories enabling much visibility.